Bugs Bunny Merchandise Development Maquette - ID: aprbugs18004

This is an original Bugs Bunny maquette created at the Warner Bros. Studios. This maquette was created in the 1980's by the studio for their consumer products department to use as a reference and standards guide for licensees developing products for retail stores. Maquettes like this played an important role in assisting the studio with keeping their characters on model, which would ensure that all consumers saw a consistent vision of their brand. This maquette measures 12" × 9.5" × 6" and is in very good condition.